I think the message is clear here: Women go bananas for shoes.
And ALDO have created a humorous take on this fact for the promotion of the re-opening of their flagship store on Oxford Street. Using a fantastic use of colour blocking for an on-trend, eye-catching invite through an Elle.co.uk emailer, this POS even questions the stereotype of white shoes. If they would look as good on me as they do on the model, I'm sold. (Along with the whole of Essex, I'd imagine!)
The flagship ALDO store is re-opening on Saturday 21st April. Head to 309 Oxford Street any time between 10am and 7pm for a bit of all-round girlie pampering. A dream shoe shopping experience with a) most importantly, discount, b) complimentary ALDO manicures by The Illustrated Nail c) all-you-can-eat pick-and-mix all of which is to the tunes of DJs Amber Atherton and Work It Girls. I doubt even Imelda Marcos would change anything about that event!!
